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Author Topic: BlueRush (BTV.V) – insider buying, bottom fishing opportunity  (Read 55273 times)
« on: August 11, 2008, 12:33:15 PM »

BlueRush (BTV.V)

President & CEO: Larry Lubin
larry@bluerush.ca , (416) 203 – 0618

Digital marketing company which combines leading edge technology with award winning creative television production. BlueRush creates innovative rich media solutions for distribution across all new emerging medias: Internet, Web TV, iPods, Mobile Phones, Digital Signs and Instore Kiosks.

The pros

- Positive working capital of 1M$
- No long term debt
- Positive net earnings in Q1/Q2/Q3 which should increase with the new 5M$ MoM (feb 2008)
- Training is a recurring revenue stream in the making
- Positive cash flow from operations
- Have not seen any lawsuits pending
- 32.3M shares outstanding, insiders & institutional ownership was about 61%
- Insiders buying in april/may 2008
- Market cap below 5M$
- Large clients: Bell, ReMax, Manulife, ScotiaBank, Royal Lepage for example
- CEO was buying in april/may 2008
- No goodwill/intangibles and retained earnings on the books

The cons

- illiquid
- no investor relation exposure yet

What makes this company interesting in my opinion?

Impressive clients with possible repeat business if the products/services are well received. Sizeable portion of the float is held by insiders, with the CEO buying before the blackout period. The CEO was successful at selling out his previous venture Fitech to software behemoth CGI. BTV’s new 5M$ contract will reshuffle the deck of cards, as 5M$ is just a minimum, with management working hard at pushing the threshold higher. Profitability should increase accordingly. Here are two samples of what they do


P.S. The above is simply my personal understanding and not to be construed as investment advice. Do you own due diligence.

Recent insider trading filed on Canadian Insider

Hero Member

Karma: 2
Posts: 409

« Reply #1 on: March 05, 2010, 03:14:05 AM »

Hi Tara,

No doubt that this could be a good company, but don't you find surprising that a communication company needs to hire a marketing firm?

QIS Capital seems to be very effective, (Could you tell us at what date they were hired by Bluerush?) and is hired by many of the companies that you follow here on this forum! I guess you subscribed to their free email alert.

It is really funny, do you know what I found, googling for QIS Capital?
I found an exact copy of your post here on another forum, posted by someone whose nick is QIS_tara!
Is this mere coincidence?
Seriouly Tara: I think that if you have an interest in QIS Capital, you should disclose it.
Info complement:

One Year Public Market Bias (Source INK Research)
Recent insider sale:

Date:                      Feb 11/10
Name:                    Ezer, Daniel (Officer)
Ownership Type:  Direct Ownership Public market sale
Security:               Common Shares
Price ($):               0.105
Shares/Units:       -250,000
Account change:   -25%   
Account Balance:   750,000

Net One Year Selling  -$23,168

Louise - garilou every where!
« Last Edit: March 05, 2010, 04:42:34 AM by garilou » Logged
Hero Member

Karma: 2
Posts: 409

« Reply #2 on: March 12, 2010, 05:59:52 PM »

Hi Tara
I hope I have answered your inquiries Garilou..

You have indeed!
Sorry for this late acknowledgment,
Have a  good weekend too!

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